Branding 101: What Makes a Brand Powerful

Mar 29

A powerful brand is more than just a great logo and a mission statement (although those certainly lay the groundwork for any brand.) We live in a time where competition rises up on every corner, an...

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Branding 101: Let’s Talk Logos

Mar 14

A logo is often a company's first impression and it can impact a customer's perception, purchase decisions and overall attitude toward your company. A logo is a symbol or graphic element that repre...

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Decoration Methods, Simplified: Part II

Jan 29

In our recent post Decoration Methods, Simplified: Part I, we introduced you to several different types of decoration methods for promotional products. Because there are SO many options, now we're ...

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Customer Experience + Branding: The Relationship Goals of Marketing

Dec 30, 2025

Customer experience can make or break your company. How you and your employees treat customers directly reflects your brand's values. But the truth is, positive customer experiences can be difficul...

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How One Hour Can Determine Your Success

Oct 24, 2025

After working a long, tiring day, all you want to do is plop down on the sofa and watch TV. The thought of laying on the couch spending hours of mindless activity is tempting to most. In fact, the ...

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Your Brand Is Your Business - Market It!

Mar 19, 2025

As a marketing professional, you understand better than anyone the importance of establishing a distinct brand presence for your company. People gravitate to those they identify with and can trust ...

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6 Things You're Missing Out on by Not Using Promotional Products

Mar 12, 2025

Promotional products aren't just for niche industry operations. Whether you are a small organization looking to grow your business, or an established company wanting to reach a new market, a produc...

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What’s Up With Unboxing Videos? The Trend You Must Try

Dec 31, 2024

We all enjoy that element of surprise (well, most of us!). User-generated unboxing videos have popped up more and more on YouTube and other social media platforms, adding a surprising value to prod...

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3 Things Every Busy Professional Needs

Nov 3, 2024

If there's one thing we never have enough of, it's time. We haven't quite figured out a way to freeze time yet, but we have found ways to save it. If you're a busy professional, these three FREE pl...

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Your Product Decorating Questions Answered

May 21, 2024

You encounter promo products every single day. You hold them, wear them, and maybe even smell them. But, did you know every one of these products goes through an extensive design process, whether t...

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6 Things You're Missing out on by Not Using Promotional Products

Mar 17, 2024

Promotional products aren't just for niche industry operations. Whether you are a small organization looking to grow your business, or an established company wanting to reach a new market, a produc...

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7 Ways to Instantly Make Your Website More User-Friendly

Feb 9, 2024

With more and more people preferring to conduct business exclusively online, a user-friendly website isn't just desirable, it's required if you want to be successful. These seven tips will help you...

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Why You Need Promotional Products

Jan 10, 2024

In a world of ever-changing advertisement trends, there is one marketing solution that never grows old – promotional products. Studies show promotional products were ranked as the highest adv...

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Leading the Workplace: How to Develop Your Leadership Skills

Dec 11, 2023

Do you want to lead? Or, are you already in a management or supervisory role and want to be the best leader you can be? Then we've got good news for you. No matter what your current position is lik...

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